YouTube says it’s making a further push into virtual reality, promising to add 3D support for videos that play back in its 360-degree format.
Thursday’s announcement comes a day after the debut of the first online 360-degree ad, a commercial for Bud Light.
Right now, viewers using the mobile YouTube app or Google’s Chrome browser can pan around in any direction in the 360-degree videos. They’re shot using special camera rigs that look in many directions, and software stitches together all the video.