Tapping into hearts and minds of one’s employees is the best way to harness their ideas, encourage them to innovate and activate them as brand ambassadors. Couple this with a values-driven sustainability strategy and a corporation can really move the needle. How do companies do this without losing business focus?
Panelists:
Jim Kennedy, Chairman, Cox Enterprises
Robert Sanchez, Chairman and CEO, Ryder
Moderator:
Jennifer Reingold, Fortune